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Kitty need saving? Bionic Fireman to the rescue!

New "Bionic Fireman" marketing campaign brings a new twist on the Bionic Commando protagonist, Nathan “RAD” Spencer.  The live-action video is pretty much a sure fire hit because it involves a small kitten and a robotic arm.

I hope more game companies do things like this. I'm tired of the usual "WE ARE THE MOST AMAZING GAME EVER" marketing jargon. I enjoy seeing North American ads that can take a second to be funny and original with their brands.

Bionic Commando is due out on May 19th for the Xbox 360and PlayStation 3.

Ian Fisher's picture
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Joined: 03/03/2009
Chakra Points: 1915

If this game turns out to be meh at least we got some good promo vids for it.

diifii's picture
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lol well the kitten sure looks cute. but i really didnt like the advert. i love those japanese video game ads. they are crazy. the ones in Europe are just lame. but the ones in the US are ok.

but over all i think the video game ads in europe and US really could get a lot better. they really need to show that fun and exciting elements of the game is a fun and exciting way.

i wonder if you saw the old animal crossing ads in the US.

http://www.youtube.com/watch?v=9ZodbYCoMyE&feature=PlayList&p=CA6320A8B98F0097&playnext=1&playnext_from=PL&index=9

they are true super classcis. i love those. and the japanese mario kart adverts are also fantastic.

Jedi Marcos's picture
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Haha great intro.

Stupa's picture
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I can't say no to anything that parodies 80's glam-rock screaming.

"YYEEAAAAHHhhHHHHhHHHhHhh"Yell

Stupa's picture
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You know what else happened in the 80s..... http://www.youtube.com/watch?v=IwyrNmrO-NE&feature=related Yell

Corey Rollins's picture
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AHAHAAHHA Stupa. Amazing video.